SPARX Logistics Inaugurates New Office in Beirut, Unveiling Regional Growth Strategy.
In a strategic move, SPARX celebrated the opening of its Beirut office, further solidifying its global footprint.
Established in 2014, the international network witnessed a very rapid growth in the past few years. With extensive experience in freight forwarding, the team leveraged their adaptability and customer centricity and offered superior solutions during times of crises, which led to a strong expansion globally. SPARX has steadily risen as a prominent player, demonstrating remarkable resilience in dynamic market conditions.
Today, SPARX Logistics has more than 55 offices globally, showcasing its firm presence across key trade zones, from the dynamic landscapes of Hong Kong and mainland China to the bustling trade routes of the Americas.
Driven by a strategic partnership, the decision to launch a regional office in Beirut not only serves the Lebanese market but also leverages the country's position and talent pool to gradually extend the network’s reach across the Middle East, GCC, and Mediterranean regions.
On this occasion, Lebanese SPARX Founder Mr. Ziad Korban came to Beirut to celebrate the milestone in a special event organized at Three O’Nine Hotel, in the presence of the major Shippers, Airlines, NVOCC and Clients.
Mr. Korban expressed being overwhelmed by the significance of this event but also by the strong attendance and great support. He explained the rationale behind this move, emphasizing the shared vision, values, and ambitions that drive this regional growth project.
In Lebanon, Mr. Elie Harfouche will lead the newly established SPARX office with his industry expertise, and most of all his dedication to upholding the highest standards personalized services to clients.
As regional expansion takes center stage, Mr. Robert Paoli, a notable figure in the domain, comes in to spearhead the expansion plans regionally. As owner of Keyfreight, Mr. Paoli will keep on managing the warehousing business in Lebanon and maintaining full neutrality by servicing all NVOCC and freight forwarders. Additionally, Mr. Paoli unveiled an upcoming venture – the introduction of SPARX Greece, a testament to his forward-looking approach.
The inauguration of the SPARX Logistics office represents a deliberate step towards a stronger regional presence, all while staying true to the fundamental values that have driven our company to its current position. The Beirut office serves as a bridge between proven expertise and a future-oriented growth strategy, showcasing SPARX's dedication to providing real solutions in the constantly changing logistics sector.